Many organizations do not achieve year-over-year increases in profit and revenues and continued market success. In part, because they don't employ a repeatable, structured innovation and new product development (NPD) process to govern their innovation initiatives.
This paper, the first in a series dealing with how to surmount barriers to sustainable market differentiation, focuses on the problems companies commonly face in trying to establish gated processes — one of the most well-known of which is the Stage-Gate® process — that effectively support their innovation management requirements.
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Stage-Gate® is a registered trademark of Stage-Gate Inc.