How to Identify, Engage, and Win Corporate Innovation Partners

Finding potential corporate partners for collaborative research and licensing has never been easier. AI tools can now map innovation landscapes in minutes and surface target companies that would have taken months to identify. The problem? Everyone else is doing the same thing.

When every university is working from a similar shortlist, standing out becomes the real challenge. Getting meaningful engagement from the right corporate partners requires more than a good target list. It requires preparation, the right positioning, and a clear understanding of what companies are actually looking for.

In this webinar, you'll learn:

• How AI and new tools are changing the way universities identify and map potential corporate partners
• Why better targeting has raised the bar for outreach and how to stand out from the crowd
• What companies are actually looking for when evaluating a university as an innovation partner
• Common pitfalls in the engagement process and how to come prepared