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Key Learnings From the 2023 Research Effort

Economic challenges have influenced innovation investments, with many teams focusing on current projects while holding back on new initiatives. Nonetheless, companies across industries are gearing up to tackle at least two long-term strategic priorities. Despite navigating complex and sometimes conflicting pressures, there’s still optimism.

In this webinar, Chris Townsend, Wellspring’s CMO, reviews the key findings from our 2023 report, including: 

  • Economic headwinds: the new normal, or bump in the road?
  • Generative AI: powerful technologies still in search of a plan
  • Sustainability’s about-face: from greenwashing to all-hands-on-deck
  • Long-termism: why central coordination and strategic planning are back
  • …and much more