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title: How to Establish Innovation As your Competitive Advantage | Sopheon
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[Webinars ](https://www.wellspring.com/webinars)

# [How to Establish Innovation As your Competitive Advantage | Sopheon](https://www.wellspring.com/webinars/establish-innovation-as-competitive-advantage)

 Written by [Sopheon](https://www.wellspring.com/webinars/author/sopheon) | Feb 25, 2014 6:00:00 AM

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Presented By: Alan Keuneke, Innovation Consultant, Sopheon

To institute change in your organization takes courage and a conviction that it is needed to ensure long term viability of your company.  The presence of processes may give you a false level of confidence as it is difficult to correlate the business results with a process that results that may consistently lack timeliness and integrity.

**Is Your Company:**

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Making decisions lacking data integrity

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Inefficient and/or inconsistent processes

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Your Innovations/NPD portfolio lacks (or disregards) alignment to strategy

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Duplicate effort within projects or recreate the same results throughout your organization.

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Whether your company is struggling or interested in maintaining its competitive advantage, taking your first step toward a solution can be challenging. This webinar will discuss the four common problems to look for in your company and best practices for quickly improving your innovation initiatives.

**What you will learn:**

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Identifying key signs that your company has a problem with innovation

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How to take the first steps towards achieving your innovation ambition

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What outcome you can expect to see as you mature and grow your innovation process

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[fusion_title margin_top="5px" margin_bottom="5px" hide_on_mobile="small-visibility,medium-visibility,large-visibility" class="" id="" size="3" content_align="left" style_type="single solid" sep_color=""]About the Presenter[/fusion_title]

[alan_keuneke]

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[View full post](https://www.wellspring.com/webinars/establish-innovation-as-competitive-advantage)

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